Apply for the Advisory – GrowFootprint

Let's talk about the Advisory.

The report tells you where to grow. The Advisory helps you win it, one campaign at a time. We pick a single channel, direct mail, flyers, Google PMax, or door knocking, and go deep until it's producing. Tell me what you want to run and how you're set up to execute. If I'm confident I can help you grow, and your market is open, we'll start. If not, I'll say so and point you at the report instead.

One campaign, done right

The Footprint Advisory

Custom-quoted · per campaign · month to month, cancel anytime · scoped from your Footprint Report

One campaign, chosen with you: direct mail, flyers, Google PMax, or door knocking
Biweekly working sessions on that campaign's creative, targeting, and numbers
Fast feedback between sessions by email and recorded screen-share walkthroughs
Warm intros to my vetted network for the pieces I don't do
Add a second campaign whenever you're ready; each additional campaign is an add-on

What to expect

FocusOne campaign, done right. A single channel, refined until it produces, instead of spreading thin. A second campaign is an add-on.

CommitmentMonth to month. No retainer, no lock-in. Stay as long as it's earning its keep.

RhythmBiweekly working sessions on that campaign's creative, targeting, and numbers, booked around your season and mine.

BetweenThe fast lane. Send work anytime; feedback comes back by email and recorded screen-share walkthroughs, usually within a couple of days.

AccessYou work with me, Caleb, directly. I take a small batch of companies at once, and never your direct competitor.

No lock-in

I earn it every month, or you leave.

The Advisory is month to month. I'd rather keep your business by moving your number than by holding you to a contract. Stay while it's working. Leave when it isn't.

I never work with your direct competitor, and some markets are off the table entirely, since I'm active in this industry myself. Market exclusions apply, so tell me your market up front and I'll confirm whether it's open.

The Advisory fits if you

✓ Have a team or vendors who can execute once the plan is clear
✓ Want to go deep on one channel and get it producing, not dabble in six
✓ Will actually ship the campaign, not file the report away

It's not the right fit if you

✕ Want done-for-you: someone to build, send, and manage it all
✕ Have no one to execute and no plan to hire
✕ Want every channel running at once instead of one done right

Leave blank if human:

You & your company

Company name

Your name

Phone optional

Primary market

Annual revenue

How you market today

This tells me whether the Advisory can actually move your number, or whether the report alone is the better call.

Neighborhood channels you run now check all that apply

The one campaign you'd start with the Advisory goes deep on a single channel first

Monthly marketing spend estimate is fine

Who runs your marketing?

Do you already have a Footprint Report?

What you're trying to win

The more specific, the better I can tell you honestly whether I'm the right person for it.

What do you most want to execute in the next 90 days?

What's got you stuck? where past efforts fell short

Why now?

I understand the Advisory goes deep on one campaign at a time (additional campaigns are add-ons) and is strategy, review, and direction, not done-for-you execution. My team or vendors handle the hands-on build, and results depend on how we run the plan.

I read every note personally and only take a few companies at a time. If it's a fit, I'll reach out within two business days. Nothing is invoiced until we both agree on scope, and the Advisory is month to month once we do.
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